5 Common Objections to Social Media Management (And Honest Answers That Might Surprise You)

Overview / Here’s What You’ll Learn in This Post: Let’s get into it… 5 Common Objections to Social Media Management Couldn’t someone on our team just do social media?” I hear that phrase a lot, especially from business owners who’ve already told me they don’t have the time to plan content or show up consistently. […]

Social Media Marketing Tips

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What Really Happens When You Hire a Social Media Manager? (Behind-the-Scenes Breakdown)

Wondering what actually happens when you hire a social media manager? You’re not alone. Before I invest in anything, especially when it comes to my business, I ALWAYS want to know: “What really happens once I sign the contract? What’s going on behind the curtain?” I want the good, the bad, and the awkward Slack gifs. No […]

Social Media Marketing Tips

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How Should Law Firms Handle Social Media Marketing in 2026?

Not sure how your law firm should approach social media in 2026?Here’s a quick rundown: Introduction Social media marketing for law firms in 2026 isn’t about chasing trends. It’s about building trust, staying visible, and showing up where your clients already are, without sacrificing your time or your professionalism. If you’re unsure what to post, […]

Marketing Strategies for Businesses

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Best Social Media Strategies for Personal Injury Lawyers

Social media can help personal injury law firms stay visible, build trust, and connect with people long before they need an attorney. With the right strategy, you can turn educational content, community presence, and consistent posting into a steady stream of high-quality leads, without feeling salesy or overwhelming your team. Let’s jump in! Why Personal […]

Social Media Marketing Tips

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Social Media Strategy for Law Firms: Show Up Authentically and Get More Clients

If you run a law firm and feel unsure about how (or whether) to show up on social media, you’re not alone. Attorneys are busy. You’re managing casework, staying compliant with ethics rules, and trying to serve your clients well. Marketing often feels like just one more thing on your plate. But here’s the truth: […]

Marketing Strategies for Businesses

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Social Media Caption Templates for Black Friday (Plug-and-Post!)

Staring at a blinking cursor, wondering what to say for your Black Friday promo? You’re not alone. Writing captions that feel true to your voice but still motivate action is one of the trickiest parts of holiday marketing. That’s why I created this list of intentional, high-converting Black Friday caption templates. They’re clear, compelling, and designed to connect with your […]

Marketing Strategies for Businesses

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how to market your business as an introvert

If you’re a business owner who’s an introvert, you might find it hard to market your business. Believe me, I get it. As an introvert myself, my stomach turns when I think about going to big networking events or being in the limelight. So if you prefer staying behind-the-scenes, how do you put yourself and […]

How to Market Your Business if You’re An Introvert

Marketing Strategies for Businesses

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How to be consistent on social media

If you’re a business owner, then you’ve probably been told, “you need to be consistent on social media! It’s so important to remind people that you exist and that you have something people need.” I agree, BUT it is so hard to actually practice consistency! I think I’ve finally cracked the code for my own […]

6 ways to be consistent on social media

Marketing Strategies for Businesses

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how to plan out your week in advance

Get ready to learn how to plan out your week in advance and actually get things done. If you’re the owner of a brick-and-mortar business especially, this post can help you avoid burnout, unproductive days, and frustration. Keep reading for more! If you’re the owner of a brick-and-mortar business, then you know the work week […]

How to Plan Out Your Week in Advance to Actually Get Things Done

Productivity Tips + Habits

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If you own a brick-and-mortar businesses, you might face the challenge of standing out and attracting customers. However, with consistency and the right marketing strategies, businesses can increase their visibility and boost profits without breaking the bank. Here are five affordable marketing strategies for brick-and-mortar businesses! Leverage the Power of Social Media I’m sure my […]

Five Affordable Marketing Strategies to Help Your Brick-and-Mortar Business Thrive

Small Business Marketing

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small business planning tips for 2024

Can you believe we’re already in the new year? If you want to improve your marketing, be seen by ideal customers, and increase your revenue, then you need to check out my small business planning tips for 2024 first! Keep reading to see what questions you need to ask, how to plan for the next […]

Small Business Planning for 2024 | Tips and Tricks for Reaching Your Goals This Year

Featured

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phone with a hashtag on it

A question that my social media management clients ask a lot is how to use an Instagram hashtag strategy for their small business. Yes, they do! BUT the way you’re using hashtags might not be ideal. Don’t worry: in this post, I’ll break down how to create a hashtag strategy that gets more views and […]

How to use an Instagram Hashtag Strategy for Your Small Business

Featured

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Best Hallmark Christmas Movies

I’m a Hallmark Christmas junkie. Like, print-off-the-movie-schedules-and-put-them-on-the-refrigerator type junkie. What can I say? They’re good to watch on family movie night or while I work or just to have on in the background. If you’re also a #Hallmarkie, then you’re in the right place. I’m here to share 12 of the best Hallmark Christmas movies. […]

12 Must-See Hallmark Christmas Movies

Lifestyle

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Christmas marketing ideas for small businesses

Christmas is coming! And if you’re a small business or entrepreneur, you know what that means: gearing up for the most wonderful (and the busiest) time of year. Whether it’s prepping for Small Business Saturday, thinking of social media campaigns for Black Friday, or transforming your store for the Christmas season, let me give you […]

Marketing Ideas Every Small Business Should Put Into Action This Christmas

Social Media Marketing Tips

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Madelyn Victoria holding Amy Porterfield Two Weeks Notice Book

If you’re an entrepreneur or small business, chances are you’ve heard of Amy Porterfield’s Two Weeks Notice book. I’ve followed Amy, who’s a marketing expert, for a while and recently read her book about leaving the traditional workplace and building a successful online business. I thought it might be helpful for me to do a […]

Book Review: Amy Porterfield’s Two Weeks Notice

Social Media Marketing Tips

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outside of the red lion inn in Stockbridge, MA

If you’re planning to visit New England, of course, you’ll want all the best restaurant recommendations and tips. We ate at a lot of different spots during our trip to Maine, New Hampshire, Vermont, and Massachusetts, and I consider myself a foodie at heart (or, at least a wanna-be foodie!). Keep reading to get my […]

Best Restaurants in New England

Lifestyle

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